It is not surprising seeing all of the coverage of Mitt Romney in the past week cause a slight dip in the polls because of the missteps this past week. The election is far from over though. I have seen new ads from the Romney campaign that may possible bring more voters to his side. The topic of these new ads, that will be run in the battle ground states, is the United States coal industry and the effects that the Obama administration policies have had so far and threaten to do in the future. Romney is truly showing that he can fight back and will be using his energy policy to show how Americans are not better off than they were 4 years ago.
The debate here is over the effect of the Clean Air Act on the United States coal industry. With higher regulations on emissions and the financial burdens that these regulations have on power plants have basically made building new coal fired power plants too expensive of a venture. Not to mention the continued regulations and inspections that would come with operating the plant. It is the Romney campaigns position that these regulations restrict business growth. The noose of governed regulation should be loosened to allow for small business growth and the creation of new jobs. This message is very apparent in the new advertising and will no doubt bolster support for Romney in blue collar and rural america.
Watch these ads. Listen to the message that is being portrayed and you will see that they are powerful. The Election is no where near over just because of a couple missteps. I can already see Romney trying to use his mistakes to change the message back to the economy and tax policy. Both issues that the GOP brand that continues to resonate with the American public.
